At Baby Formula Expert we’re passionately committed to providing parents the knowledge they need to make educated and empowered decisions about their baby’s nutrition. Baby Formula Expert was founded by Dr. Bridget Young, PhD.
“Everyone always tells you, “You know what’s best for your baby” … but honestly, sometimes you’re not sure that you do. You really wish you felt confident about what you put in the bottle, instead of just hoping for the best. I get it … I really do … and I can help.” -Dr. Bridget Young
As a Researcher…
I am an infant nutrition researcher who has been studying human milk for over 10 years. My bachelor’s degree and early research experience is in molecular biology, and I have a PhD in Nutrition with along with a fellowship in Pediatric Nutrition. Translation: I am a big science nerd who can speak the mumbo-jumbo language of basic medical research.
As a Mom…
I live and work in Rochester, NY with my awesome husband, who is an Electrical Engineer (talk about nerd couple!). We have two amazing little boys who keep everything exciting (and dirty)! If my hubby and I ever get free time, we dabble in home-brewing which puts all that good science background to practical use. My signature secret recipe is for spiced Belgian wheat ale … called “Frolicking with Fairies”. And yes, it’s as good as the name suggests.
I understand from a professional and personal standpoint the pressures, emotions, and stress that surrounds early parenthood in general and decisions about feeding in particular.
The Birth of Baby Formula Expert
I have had the great priviledge of helping many parents navigate formula tolerance issues. This is often accompanied by improvements in baby’s (and thus everyone’s!) health! Reduced rashes, less gas, no more explosive spit-up…. But my proudest moments are when I see the transition in parents themselves, from worried and helpless to confident and empowered. That is what keeps me going. My goal with founding Baby Formula Expert, is to take all of the medical research that is locked away behind snobby University walls and translate it into understandable messages. I educate parents and pediatricians on the must-know science about baby formula and give them real-life tools to help translate this new knowledge into decisions. My purpose is to make you feel confident and empowered when choosing or switching baby formulas.
I will never forget the first first patient who started it all. Her story may sound familiar. She was having a really hard time breastfeeding and had chosen to supplement with some formula, but was completely overwhelmed with the number of choices. She called me for advice and was on the verge of tears.
In that moment, I made a promise to myself to help as many mothers and fathers avoid this devastating feeling of helplessness! I mean, keeping a baby alive is hard enough! No one needs the additional strain of worrying that the formula they have chosen may not be the best for their baby!
At first, I started educating parents one-on-one in my free time. However, I received so many of the same questions over and over that I decided to build a website as a resource for any parent or pediatrician. And here we are!
A special thanks EFP Photography for all the beautiful family photos.