So what do we have?
We’ve got an intact cow’s milk protein base with additional whey (Nonfat milk, and why protein concentrate). The carbohydrate source is lactose. The fat blend is standard (coconut, soy, high oleic safflower oil). This formula also has a prebiotic! (galacto-oligosaccharides), and DHA/ARA (C Cohini oil and M Alpina oil).
How does this compare to the name brand: “Similac” Advance:
Nonfat Milk, Lactose, Whey Protein Concentrate, High Oleic Safflower Oil, Soy Oil, Coconut Oil, Galactooligosaccharides. Less than 2% of the Following: C. Cohnii Oil, M. Alpina Oil, Beta-Carotene, Lutein, Lycopene, Potassium Citrate, Calcium Carbonate, Ascorbic Acid, Soy Lecithin, Potassium Chloride, Magnesium Chloride, Ferrous Sulfate, Choline Bitartrate, Choline Chloride, Ascorbyl Palmitate, Salt, Taurine, m-Inositol, Zinc Sulfate, Mixed Tocopherols, d-Alpha-Tocopheryl Acetate, Niacinamide, Calcium Pantothenate, L-Carnitine, Vitamin A Palmitate, Cupric Sulfate, Thiamine Chloride Hydrochloride, Riboflavin, Pyridoxine Hydrochloride, Folic Acid, Manganese Sulfate, Phylloquinone, Biotin, Sodium Selenate, Vitamin D3, Cyanocobalamin, Calcium Phosphate, Potassium Phosphate, Potassium Hydroxide, and Nucleotides (Adenosine 5’-Monophosphate, Cytidine 5’-Monophosphate, Disodium Guanosine 5’-Monophosphate, Disodium Uridine 5’-Monophosphate)
Here are the differences:
* The fat blend is in a different order, meaning the generic brand has more coconut and less safflower oil than the Similac… not really a big deal.
* The Similac brand contains lutein and lycopene, a micronutrient in vegetables like tomatoes. The generic band doesn’t have this.
* The generic brand contains monoglycerides, which are added to make the texture right. The Similac brand doesn’t.
In summary, there are very few differences. Lycopene may be nice to have in formula (because it is found in breast milk) but it is not a required nutrient for baby. You as a parent would have to decide if some lutein and lycopene is worth the $12.70 price difference. I’d probably decide no, and go with the generic.
Example 2: “Comforts for Baby” Tender vs. “Gerber” Good Start Gentle formula.